Marketing Director - Shopee

Shopee Indonesia is looking for a dynamic Marketing Director to join our team in Bangka Belitung. In this role, you will lead our marketing team in developing and executing innovative strategies to drive brand growth and enhance customer engagement. You will leverage both digital and traditional channels to strengthen Shopee's presence in the region.

As a Marketing Director at Shopee, you will daily collaborate with cross-functional teams to create compelling marketing campaigns, analyze market trends, and optimize our marketing mix. This is an exciting opportunity to be part of a fast-growing company and contribute to Shopee's vision of becoming the leading e-commerce platform in Southeast Asia.

📋 Tanggung Jawab Pekerjaan

• Develop and implement marketing strategies to increase brand awareness and customer acquisition.
• Lead and mentor the marketing team, fostering a collaborative and innovative work environment.
• Conduct market research and analyze data to inform strategic decisions.
• Collaborate with product, sales, and customer service teams to align marketing efforts with business objectives.
• Manage and optimize marketing budgets, ensuring cost-effective campaigns.
• Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives.
• Stay updated with industry trends and best practices in digital marketing.
• Represent Shopee at industry events and conferences to build relationships and partnerships.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 8 years of experience in marketing, with at least 3 years in a leadership or management role.
• Proven track record of successfully managing marketing teams and driving campaign results.
• Strong understanding of digital marketing tools such as Google Analytics, Facebook Ads Manager, and SEO platforms.
• Certification in digital marketing (e.g., Google Analytics Certified, Facebook Blueprint) is a plus.
• Excellent communication and interpersonal skills to lead and inspire teams.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Familiarity with e-commerce platforms and market trends is a significant advantage.

🛠️ Keahlian

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